12 Months of Giving: The Nature Conservancy

At Planet Drugs Direct, we’re deeply gratified to be able to provide our customers with high-quality medications at low prices. However, we also seek to make other contributions to society. To that end, we’ve created our “12 Months of Giving” campaign, which lets us raise funds in fun ways. Every month, we’ve been earning money for a different organization, and currently, we’re collecting for The Nature Conservancy.

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To help the Conservancy, we’ve launched a company-wide contest, one that you might know by the name “Coin Wars.” Each of our supervisors is leading his or her staff members in this effort, and these teams are competing against one another fiercely. Basically, every group has its own jar, and every team member is tasked with gathering change to put into it. For sure, many of our employees will come up with clever and imaginative ways to round up loose coins. At last, the members of the team that musters the most money will take part in a special at-work event. While their colleagues are laboring away at their jobs, they’ll be watching the movie of their choice and munching delicious popcorn as they do so.

The Nature Conservancy is well worth this endeavor. This nonprofit, which was founded in 1951, is based in Arlington, Va., and it has more than 1 million members. Over the decades, this organization has collaborated with governmental bodies and private citizens across the globe to set aside land and water for conservation. Whether it’s an Alaskan tundra or an Australian coral reef, each area that The Nature Conservancy chooses to save is remarkable in its biodiversity.

This foundation employs hundreds of distinguished environmental scientists, and its staff always pursues a partnership-based approach to solving problems. That is, its members will never go to a certain locality to launch protests or publicly condemn businesses and politicians. Rather, they seek to sit down with community and corporate leaders in order to find common ground and to calmly, rationally explain why it’s crucial to safeguard a particular ecosystem. This technique accounts for the astounding success rate of The Nature Conservancy.


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